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Recent China research

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Domestic travel takes off

Overview

Domestic tourism is emerging as a major consumer sector in China on the back of rising incomes, better holiday entitlements and expanding business travel reaching into second-tier inland cities. Travel-related industries are expanding capacity and improving the quality of their services to cater to higher numbers of increasingly discerning customers. The size of the country and the backwardness of the sector make communication channels between tourist facilities and the market...

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